Sometimes following trends and leaders does not always work. Let me explain. Here is an ugly example.
This picture looks like it was painted by a 12 year old.
It's a paint by number so I wasn't expecting anything amazing. I just hoped it would look good somewhere in the house except for the garage.
This is another example about the importance of branding yourself and your business.
You've heard that following leaders is inspirational, motivational and will help you get to where you want to go. This is very accurate. Following instructions and mentors and implementing what they teach is a great start. Do it as much and as often as you can. Without this type of network you will feel lost, unmotivated and probably quit.
Although networks are great, copying your leaders every action will not always get you where you hope to be. There will be times where eventually you will end up having to think for yourself and you won’t be able to find answers to all of your questions at the snap of your fingers. Following others is only a start. You must stay true to yourself, your wants and desires and stay focused on your goals.
There will never be another Donald Trump or Jim Rohn so leave a piece of yourself in all the work that you do or else you will just be another marketer or a wannabe with nothing special about you.
Let's use this paint by number as an example. I followed the numbers and paint colours perfectly and expected it to look like the picture on the cover. What I ended up with was pretty much awful. The colours didn’t match the ones on the cover, the depth and perception were off, the moose looks like a rock and the water looks like the sky. If pretty much looks like forest vomit.
This is because I was painting without thinking. I paint to relax and I thought I would end up with what was on the cover of the box so I wasn't really too concerned with the outcome.
Well like life, the expected outcome doesn’t always happen. I was too busy following too carefully the lines and colour combinations that I didn't even take the time to look at the full effects of what I was doing. I was doing what was recommended. This gave me an average product in the end. Nothing average is good enough for me.
....which is why I'm going to come back to this painting later and do things with my personality my way.
This painting is weak because I didn’t try. I expected great results without really trying or thinking about it. There was hardly any effort in the work I put in. I didn’t brand the picture or even try to make it unique.
Think of the people you look up to. Are you copying exactly what they are doing? Try to take a step back and make sure you are figuring things out on your own and you would be okay if that person stopped training you. Would you be able to stand on your own 2 feet?
Are you able to take advice, implement it and be original about it? This is where the gold mine is. You will generate much better sales if there is something unique about you or your business. You will be remembered and stand out amongst your competition. When the competition copies, you should be copying plus making it better with your personality, unique skills and brand.
You're not going to win the race if you do exactly what someone else is doing. Never forget to brand your business. Take advice from someone you trust, put it in a blender with your personality then implement it.
Lark Miller
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