You may already have a few people from high school as your friends. This will not be good enough if you are trying to run a business and generate sales. Learning how to make friends on Facebook will guarantee you the right leads and quality traffic for your business.
Search through Facebook groups that relate to the type of people you are looking for. Example: You could search for a group based on boats if you are selling boat products. Add about 10-20 people per day.
If someone has a great picture and profile, add them as a friend. Do not pick people with silly pictures or no pictures at all. Once they have accepted a friendship, send them a welcome message. Do not send them your website right away or they might ignore you or delete you. Treat these messages like you are meeting someone for the first time. Look at their profile and try to pull ideas from it.
Example: "I see you love spending your time outdoors and fishing, what kind of boat do you have? I also enjoy the outdoors and would be lost without my speedboat! Talk to you soon." Do not go for the sale right away. You won't get it.
The idea is to get to know someone and let them know you. Build it up and take your time, the business talk and sales will come if you are patient.
Once you have made initial contact with a new friend. Check your profile and delete your "new friend add" post on your wall. The reason for this is that If someone sees that you have added 10 friends every day, they might get the idea that you are just out to market to them and they will not add you back as a friend. Once you know how to make friends on Facebook, your sales will improve dramatically.
- Lark Miller
